Unit 6

 -worth 30 marks  -spend 45 mins  Checklist for this section: Target audience  Content  Social media channels Blended synergy  Milestones and timelines  Personnel Legal and ethical issues  Feedback from audiences  Target audience 16-19 content eating well food Social media instagram and TikTok  Synergy both on social media and tv  Time jan - march  Aim, Purposes and Targets of Social Media Campaign: Subcultures - linked to idea of niche audience / often defined by taste in music and clothing  Youth subculture - participants are digital natives people who have grown up with digital technologies never knowing any different  Digital native - born within digital age  Etsy - example of online platform that’s has use of social media to its advantage partially by targeting a niche/subculture audience who are into arts crafts and vintage. Etsy is an online market place that allows them to share their work with others onl...

 1a)  1) free and easy promotion  2) direct engagement with audience  3) creative control 1b)  A  digital pinboard app  can be used to  collect and organise visual inspiration  for a new media product. The prosumer can pin  images, colour palettes, fonts, and design examples  to create a  mood board , helping to develop a consistent style and theme.  This makes it easier to  generate and refine creative ideas  before production starts. 1c)   Impact production - on Online technology allows developers to use  cloud-based software  and  digital collaboration tools , meaning teams can work together  remotely across the world . This has made  game production faster and more flexible as c ode can be shared instantly online. Impact on distribution - Games can now be  digitally distributed through online platforms  like Steam or Play Station , Live instead of physical discs.  ...

  60 marks total  Section a worth 30 marks  Section b worth 30 marks  Section a final question is usually a 4,6 or 8 marker  Command verbs: identify, explain, compare, describe and develop 1 a) twitter instagram tik tok  1b) TikTok would be a good way to promote new music album because people can go viral from just one short video and its easy to gain followers and view quickly. 2) one potential concerns associated with social media is online cyber bullying as people can troll other people and be anonymous and bully people and ruin peoples lives lead to suicide. Another potential concerns associated with social media is becoming antisocial this means people dissociate with the real world and become concussed by online and become lonely which could lead to mental illnesses such depression. 3) Kim k  Arianna Grande